Investing, explained like a mate would. Not a suit.
30 minutes a day for 14 days, built around a day job
6 years of weekly market data tested, 2020 to 2026
Live with my own money, in an ISA
Every L shown on the channel, so you don't repeat it
Founding price £99for the first 100 founding members, then £199
Includes 12 months of updates. After that, updates are £49 a year if you want them. Nothing renews automatically.
One price for both: the code and the 14 lessons. Once the 100 founding places are gone, it's £199. Opens in January 2027, ready for the new ISA year in April. For UK residents at launch, because ISAs are UK-only. No payment now. Join the list and you'll get the founding price when it opens. Day 1 is free to watch before you buy, and there's a 14-day money-back guarantee until you open the code. Not ready? Get the free newsletter instead.
When it opens: pay by card, Apple Pay or Google Pay. After the first year, updates are £49 a year: we email you, you decide. Nothing renews automatically.
See it in 60 seconds
What it is, what it does and what you get, in under a minute.
You see the stock everyone's talking about at lunchtime. By the time you've finished work it's old news, and you've no time to sit watching charts anyway. So you do nothing, and the ISA allowance sits there.
A robot ISA is the other way round. You set the rules once: what it's allowed to buy, how much risk you'll take, when it should sell. Every week it checks the market, does the maths and puts the proposed moves on your phone. You tap approve on the way home. No chart-watching, no chasing, no deciding at midnight.
It won't catch every runaway stock and it doesn't promise to beat anything. It makes sure your plan actually runs while you get on with your life. Capital at risk: it can lose money as well as make it.
What you get
Two parts, one price. The code gets you running. The lessons make it yours.
1. The code
A copy of the system I built, with everything personal taken out
Starts on paper money; going live is a deliberate switch
One settings file: your rules, your risk limits, what it's allowed to trade (shares, ETFs)
Order checks, logging, scheduling and an off switch, already built
Your own private web app: install it on your phone's home screen, refresh live from your broker in one tap, and see your holdings, every order and why, and the daily report. Try the demo
Behind a login only you can pass, with a read-only broker key that can look but never trade
The reporting I use every day: a daily profit-and-loss email, a weekly signals report, and an alert with the reason when anything fails
Works with Trading 212, in a Stocks ISA or an Invest account: the broker it was built and tested on. More brokers will follow, each one added only after it has been tested and verified
12 months of updates included: fixes, new features and new brokers as each one is verified, starting with halting trading from your phone
2. The 14 lessons
One a day, about 30 minutes each: the long version of a clip's fix
What every part of the code does and why it's there
How to change it safely with Claude as your build partner
How to test your rules honestly before any real money
Bonus: the toolkit I run every project on (Claude, GitHub, Supabase, Resend, Cloudflare, Sentry, Metricool, vidIQ): what each one does, what it costs and what's free
No coding background needed. Developers can skip ahead
+ The QuickStart
Your first paper trade in about 30 minutes. One step at a time, each with a short video:
Copy the code to your own GitHub (free)
Create your Trading 212 API key, on its practice account first
Create an email key so the reports reach your inbox
Optional: error alerts, and Claude fixing failed runs for you
Run the setup check: it tells you exactly what's missing, then makes your first paper trade
The aim is that you can run it yourself. When you're stuck, email: setup questions get an instant answer, and anything else gets a reply from me within two working days. Plus a buyers-only space to ask questions and share fixes.
Why it lives in an ISA
In a stocks and shares ISA you pay no Capital Gains Tax and no tax on dividends. You can put in up to £20,000 each tax year.
Example: a £10,000 gain in the 2026/27 tax year
Inside an ISA
You keep £10,000
Outside, basic-rate taxpayer 18% on the £7,000 above the £3,000 allowance, if it fits in your basic-rate band
£1,260 tax · keep £8,740
Outside, higher-rate taxpayer 24% on the £7,000 above the allowance
£1,680 tax · keep £8,320
Dividends outside an ISA: £500 a year tax-free, then 10.75% (basic rate) or 35.75% (higher rate). Already have an ISA with another provider? You can pay into more than one stocks and shares ISA in a tax year, within the £20,000 total. To move an existing ISA, ask the new provider for an ISA transfer. Never withdraw and pay back in, or you can use up your allowance and lose the tax-free status on that money. Day 13 walks through it. Tax rules can change and depend on your circumstances. 2026/27 figures from GOV.UK.
Your bonus vs your ISA
Put in your salary and a bonus. See what tax and National Insurance take, and what the same amount would be worth as a gain inside an ISA. Nothing you type leaves this page.
Income tax
National Insurance
In your pocket
Your bonus
A year of work
Targets, reviews and late nights. Then tax and National Insurance take their share.
Your robot ISA
About 7 hours
30 minutes a day for 14 days to build it. After that it runs on its own every week, and whatever it makes inside your ISA is yours to keep.
The robot can lose money as well as make it, and nothing here promises it will make anything. The difference is the effort, and that ISA gains aren't taxed.
An estimate for the 2026/27 tax year. It assumes the salary is your only income and ignores pension contributions, student loans and benefits in kind. National Insurance is worked out over the year. Investments can fall as well as rise, and an ISA can lose money too. Working days assume 230 a year. This shows how tax works, not what any investment will make.
See it by tax band
The bonus you'd need to take home £1:
Basic-rate taxpayer 20% tax + 8% NI
£1.39
Higher-rate taxpayer 40% tax + 2% NI
£1.72
Earning £100,000 to £125,140 60% effective tax as your allowance is withdrawn, + 2% NI
£2.63
Additional-rate taxpayer 45% tax + 2% NI
£1.89
The 14 days
Why 14 days? Because you have a day job. Most days take about 30 minutes and none should take more than 45, one lesson at a time, and by day 14 you understand every part and can run it on your own. When you get stuck, a helping hand is an email away.
DAY 1
Rules, not tips FREE
What a robot ISA is, what it isn't, and writing your rules down so a machine can follow them.
DAY 2
Get it running
Your copy of the code, set up with Claude, making its first paper trade.
DAY 3
Data you can trust
Prices, gaps and the quiet errors that ruin everything after them.
DAY 4
Make it yours
Changing the rules, risk limits and what it trades, first in the settings file, then in code.
DAY 5
Backtest honestly
The engine I tested on six years of weekly data, so you can test your own rules before risking a penny.
DAY 6
Paper money first
A practice account that behaves like the real thing.
DAY 7
The plumbing
Orders, rounding and the exchange's rules. Six decimal places in, four accepted: eleven rejections.
DAY 8
Done means it happened
Confirming an order actually landed before the system calls the job done.
DAY 9
Make it explain itself
Logs that give you the reason, not just a red cross.
DAY 10
Keys and secrets
Storing them safely, and the invisible line break that broke thirteen runs.
DAY 11
It runs while you sleep
Scheduling, alerts and a daily digest you'll actually read.
DAY 12
Limits and an off switch
Position limits, sanity checks and how to stop everything in one move.
DAY 13
Small and real
Moving from paper to real money carefully: opening a Trading 212 Stocks ISA, and getting money into it the right way, whether that's new money or a transfer from an ISA you already have.
DAY 14
Keep an honest record
Reviewing what the system did, wins and Ls, without fooling yourself.
What it isn't
No stock tips, no signals, no group to copy trades from.
No promised returns. A system can be built well and still lose money.
Not my picks. The code comes with a deliberately simple example; the rules and what it trades are your decision.
Your copy is yours
You can read every line, change anything and run it as your own. What you can't do is pass it on, so here's how it works.
Delivered by private invite. After you buy, you're invited to the private code repo on GitHub. There's no zip file to forward.
Every copy is marked. Each buyer's copy carries its own unique ID, so a shared or posted copy traces straight back to whoever shared it.
A personal licence. For your own use only: no sharing, reselling or publishing. Breaking it ends your updates and support.
12 months of updates included. Fixes, new brokers and improvements reach licensed buyers only. After a year, you can carry on getting updates for £49 a year. It never renews automatically: we email you when your year is up, and you choose. You keep every lesson and video released while you had updates, and the version of the code you have is yours forever. Your code keeps working either way.
14-day money back, until you open the code. Change your mind within 14 days and you get a full refund, as long as you haven't opened the code yet. Once you open it, the code is yours, so refunds aren't possible after that (you agree to this at checkout). A refund also ends lesson access and updates.
Shared copies go stale. No updates, no lessons, no support and no community. Copies posted online are taken down.
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Every episode spells out a different I.S.A.
I Said Allow it · It Sold Again · Imperfect System, Always learning…